December 29, 2021
en lt

Today we're thrilled to introduce the new brand: new name, new logo, new colours. We hope that the new design and website interface will make your experience with CustomsClear even more remarkable. 

So, from name to logo and colours, here’s a look at what’s new.

New Name

We shortened the name and now instead of "CustomsClearance" the name is "CustomsClear". We feel that this name better represents the essence of the platform and of what we do. We make customs clear. We deliver relevant, timely and personalized knowledge shared by customs experts from all around the world. This helps businesses to onboard new employees, keep the customs know-how of experienced ones up-to-date and thrive internationally on the solid foundation of customs/trade compliance and risk management. 

New Logo 

The new logo symbolizes the focus on online learning and video courses. We placed a video play button in the logo to signify the important role that video plays in online education. Nowadays, customs-related teams can start learning immediately when the knowledge becomes necessary just by clicking the play button!

New Colors 

  • The white colour represents the unknown areas of customs that we are excited to open up together with you!
  • The blue colour stands for the depth and width and constant change of customs knowledge – the exploration of these ‘waters’ never ends! 
  • The dark colour symbolizes the solid foundation of customs/trade compliance and risk management on which international supply chains can thrive.

New website interface and filter layout

The updated website provides an improved interface and a better user experience, supported by a more dynamic website and filter layout. "CLEAR, SIMPLE and LIGHT" is what we've always visioned when thinking about CustomsClear. We are glad that the new looks and functionality back up this vision. 

Ready for what’s next

As beautiful as the new brand is, it’s more than a look. We’re doubling down on everything we do to deliver on our mission to foster the exchange of customs knowledge on the platform and beyond it. As much as we’ve changed how things look, what hasn’t changed is our devotion to continuous improvement.

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